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65pc consumers in BD for adopting digital payments: Study

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FT ONLINE

A recent study has revealed that Bangladeshi consumers are highly inclined towards adopting newer modes of digital payments, according to a press release from Visa.

The study show 65 per cent consumers in Bangladesh are in favour of digital payments, shows the study.

Visa, the global leader in digital payment technology, conducted the study in collaboration with YouGov in three countries – Bangladesh, India and Sri Lanka.

The findings of the consumer study were announced on Sunday.

The study shows that the millennial are more likely to use digital payments than other generations. It also suggests that the inclination towards embracing digital payments is higher amongst those from a higher income household.

Unveiling the study report, TR Ramachandran, group country manager (India and South Asia) of Visa, said: “The study shows that while consumers are steadily embracing digital payments, they are also seeking secure payment forms. At Visa, we constantly innovate and evolve to provide seamless and secure digital payment options that will make transition to a digital economy a frictionless and trusted process.”

-SAM/MIAH

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