January 17, 2022, 3:49 pm


FT online

Published:
2019-03-18 10:53:31 BdST

Marcel unveils new brand logo


he local electronics appliances manufacturer ‘Marcel’ has recently unveiled its new brand logo at the company headquarter in Chandra of Gazipur.

Marcel Directors SM Nurul Alam Rezvi, SM Shamsul Alam and SM Ashraful Alam unveiled the new brand logo before more than one thousands businessmen by cutting cake just after inaugurating a day-long ‘Marcel Distributors Conference 2019’.

The event was also attended by company’s director SM Rezaul Alam, Executive Directors Eva Rezwana, Marcel head of sales Dr Md Shakhawat Hossen, Brand Ambassador Amin Khan and other high officials of the company.

With the slogan of ‘Lets Achieve the Goal Together,’ the day-long conference was commenced on Thursday morning. More than one thousand distributors of the local company from all over the country attended the conference.

Speaking at the event, SM Ashraful Alam said, Marcel is achieving tremendous success in the local electronics market and the market share is going up very rapidly.

Marcel authorities said, Marcel registered about 40 percent growth in its business in 2018 as against of 2017.

This year they set a target of achieving 80 percent growths. They have already witnessed 20 percent growth in the first two months of the current year compared to the corresponding period of the previous year.

By upholding the present pace of business growth, Marcel would be the country’s top brand within 2021.

The company’s Executive Director Uday Hakim said that a new road map has been prepared for turning Marcel into the country’s leading electronics brand.

Thus, they are conducting their business activities with aspirations, hopes and new working plans of which unveiling new brand logo is the first one.

The participants of the conference visited the production units of different sorts of electronics, electrical, home, ICT and Industrial Solutions. They were amazed to see the production process of Marcel fridge, television, air conditioner, laptop, computer, mobile phone, elevator, compressor, washing machine, oven etc. at the gigantic manufacturing plant equipped with world’s latest technology and machineries.

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