T-Sports reaches out to 230 million viewers during FIFA World Cup

Titas Sports (T-Sports), the country’s first ever dedicated sports television channel, has reached to 230 million people during just-finished football world cup.

T Sports, a Bengali-language sports oriented television channel owned by East West Media Group, a subsidiary of Bashundhara Group, covers all local and international sports events for the sports fans.

FIFA World Cup Qatar 2022 brought life to the moribund world after years of Covid-19 pandemic and Russia-Ukraine warfare.  

Bangladeshi football lovers joined the procession of the people of other parts of the globe spending euphoric moment amid the world cup football ending in championship of Lionel Messi’s Argentina.

The people enjoyed gifted performances of Messi, Ronaldo, Neymar and Mbappé with the blessings of the TV channels and became spellbound.

Being Bangladeshi dedicated sports channel T-Sports came up with live facility to enable local and overseas viewers to enjoy the tournaments and analysis through various platforms including Facebook, Twitter and YouTube.

According to a statistics, T-Sports reached to 170 million viewers through Facebook, 50 million viewers through YouTube and 10 million viewers via TikTok.

However, the number of viewers of the channel hit 250 million mark on Monday and is expected to cross  300 million mark by end of December.